
The Bemidji Pioneer — Rates, Specs & Deadlines
The Bemidji Pioneer has served the Bemidji region for 130 years, providing local news, information and advertising opportunities for Bemidji and surrounding communities.
2026 Rate Card
Modular Ad Sizes — Pioneer
| Ad Size | Open B&W | Open Color |
|---|---|---|
| 1/24 Page H (2×2.38") | $60 | $75 |
| 1/16 Page H (3×2.38") | $90 | $110 |
| 1/12 Page V/H (2×4.9" / 4×2.38") | $100 | $120 |
| 1/8 Page V/H (3×4.9" / 6×2.38") | $150 | $180 |
| 1/4 Page V/H (3×9.93" / 6×4.9") | $300 | $360 |
| 1/6 Page V (2×9.93") | $200 | $240 |
| 1/3 Page V (2×20") | $400 | $480 |
| 1/2 Page V/H (3×20" / 6×9.93") | $600 | $720 |
| Full Page (6×20") | $1,200 | $1,450 |
| 1/2 Page Double Truck | $1,200 | $1,450 |
| Full Page Double Truck | $2,400 | $2,900 |
Modular Ad Sizes — Buyline
| Ad Size | Open B&W | Open Color |
|---|---|---|
| 1/24 Page H (2×2.38") | $60 | $75 |
| 1/16 Page H (3×2.38") | $90 | $110 |
| 1/12 Page V/H (2×4.9" / 4×2.38") | $100 | $120 |
| 1/8 Page V/H (3×4.9" / 6×2.38") | $150 | $180 |
| 1/4 Page V/H (3×9.93" / 6×4.9") | $300 | $360 |
| 1/6 Page V (2×9.93") | $200 | $240 |
| 1/3 Page V (2×20") | $400 | $480 |
| 1/2 Page V/H (3×20" / 6×9.93") | $600 | $720 |
| Full Page (6×20") | $1,200 | $1,450 |
| 1/2 Page Double Truck | $1,200 | $1,450 |
| Full Page Double Truck | $2,400 | $2,900 |
Companion Publication Rates — Pioneer + Buyline
| Ad Size | B&W | Color |
|---|---|---|
| 1/24 Page H (2×2.38") | $95 | $140 |
| 1/16 Page H (3×2.38") | $145 | $200 |
| 1/12 Page V/H (2×4.9" / 4×2.38") | $160 | $215 |
| 1/8 Page V/H (3×4.9" / 6×2.38") | $240 | $300 |
| 1/4 Page V/H (3×9.93" / 6×4.9") | $480 | $575 |
| 1/6 Page V (2×9.93") | $320 | $395 |
| 1/3 Page V (2×20") | $640 | $720 |
| 1/2 Page V/H (3×20" / 6×9.93") | $960 | $1,080 |
| Full Page (6×20") | $1,920 | $2,160 |
| 1/2 Page Double Truck | $1,920 | $2,160 |
| Full Page Double Truck | $3,840 | $4,320 |
Multi-Buy Packages
| Ad Size | Dimensions | 3 Runs |
|---|---|---|
| Full Page | 10.056" × 20" | $2,905 |
| Half Page | 10.056" × 9.93" | $1,465 |
| Quarter Page | 4.96" × 9.93" | $755 |
| One-Sixth Page | 3.26" × 9.93" | $515 |
| Eighth Page | 4.96" × 4.9" | $395 |
| Twelfth Page | 3.26" × 4.87" | $275 |
| Sixteenth Page | 4.96" × 2.38" | $250 |
| Twenty-Fourth Page | 3.26" × 2.38" | $175 |
Price includes discount with ads scheduled within 6 days of original ad.
- All print ad rates include that day's e-paper. E-paper rates apply on days without a printed edition.
- All advertising is payable 30 days upon receipt of bill. Accounts 60+ days past due incur a 1.5% monthly service charge.
- The word "advertisement" must appear above all advertising simulating editorial content.
- We do not accept local brokered advertising.
- Creative design is included in all print advertising rates.
- All rates valid for 12 months with a signed annual agreement.
Mechanical Specifications
Ad Size
Build the ad to the exact size purchased. Ads will not be stretched or reformatted to fit.
- If an ad is submitted at a different size:
- It will be scaled proportionally to fit within the purchased space.
- The ad will not be reformatted or redesigned.
- Final placement may include white space if proportions differ.
Accepted Files
Preferred: press-ready PDF with fonts embedded or outlined.
Other file types (JPG, PNG, etc.) are not recommended for camera-ready ads due to compression and quality limitations.
Image Resolution
| Setting | Specification |
|---|---|
| Recommended | 300 DPI |
| Minimum | 200 DPI |
Images below the minimum resolution may appear soft or pixelated when printed.
Color Requirements
- Color ads must be built in CMYK.
- Files submitted in RGB will be converted for print, which may result in color or tonal shifts.
- Black text should be 100% black (K only).
- Black & white ads should use grayscale or black-only images and text.
Ink Coverage
- Total ink coverage should not exceed 240%.
- Higher ink levels may cause printing issues, including muddy or blurred images.
Bleed & Safe Area (For Trimmed Publications)
- Bleed: 0.25" beyond trim on all sides.
- Safe area: keep all important content at least 0.5" inside trim (minimum 0.25"); content closer than this may be flagged during preflight.
- Bleed, trim, and safe area may vary by publication size.
- PDFs should not include printer's marks.
- Content outside the safe area may be trimmed.
- Contact us if you need specifications for a specific publication.
Print Considerations
- Keep text above 5.5 pt for readability.
- Avoid reversing small text out of colored backgrounds.
- Expect normal print variation due to press conditions (dot gain).
Image & Content Use
- All submitted content must be approved for use in advertising.
- Advertisers are responsible for ensuring they have the appropriate rights, licenses, or permissions for all images, logos, and text included in their ad.
- If content is licensed, it is the advertiser's responsibility to confirm that the license allows for commercial use and third-party reproduction.
- The publisher reserves the right to reject any content that does not meet these requirements or is deemed unsuitable for publication.
Ad Adjustments & Rebuilds
Camera-ready ads are intended to run as submitted. If resizing, edits, or reconstruction are required:
- All editable materials (text, images, logos) must be provided.
- Submitted files will be used as a reference only.
If we are unable to scale to a usable size, the ad will be returned to client for resizing; deadlines apply. Rebuilds and adjustments void our credit policy.
Print Ad Dimensions — Broadsheet
Modular standards for broadsheet publications across Forum Communications. Build ads to the exact dimensions shown.
Standard Sizes
Small & Specialty Sizes
Double Truck
Front Page Premium Spots
- Skybox — top of the page in the masthead area. Available at all print locations.
- Front Banner Strip — beneath the masthead. Available at all print locations.
- Banner Label — bottom of the page above the index. Available in newspapers printed in Detroit Lakes and Bismarck.
- Banner Full — above the index at the bottom of the page. Available in newspapers printed in Sioux Falls.
Print Ad Dimensions — Tabloid
Modular standards for tabloid publications across Forum Communications.
Standard Sizes
Double Truck
Submission Deadlines
| Edition | Space Reservation | Materials Due | Final Ad Approval |
|---|---|---|---|
| Pioneer — Wednesday | Fri 12:00 PM | Mon 12:00 PM | Tue 12:00 PM |
| Pioneer — Saturday | Wed 11:00 AM | Thu 11:00 AM | Fri 11:00 AM |
| Buyline — Monday | Mon 12:00 PM | Tue 12:00 PM | Wed 12:00 PM |
Get in touch
Pair print with targeted display, video, social, SEM and more from Forum Communications.
